Blog

Feeling brand new for our 14th awards season

By Jon Lonsdale on 14th October 2015

Two things have happened in the last couple of weeks that have highlighted how much Octopus Group both has and hasn’t changed. Firstly, I got a reminder email from LinkedIn that the company was 14 years old (already?!) and secondly, B2B Marketing and The Drum have shortlisted us for five campaign awards for our work with clients Projectplace, Thales and Worldpay. Very excited about that. With Octopus being an adolescent, it got me to thinking about what’s changed since we were a toddler and won our first gong, and to my great satisfaction, at the risk of sounding like a proud dad, most of the stuff that helped us win that award hasn’t changed (although, yes, that first award did look a bit like an ashtray!). Still the same core – pragmatic, creative, straight-talking, ambitious, entrepreneurial, the same love of delighting clients with amazing coverage through brilliant PR, and the desire to make our clients famous and do something different. That’s why we’ve also been shortlisted for best media relations campaign by the PRCA for our #PerfectCuppa campaign for British Science Week.b2b marketing awards finalist certificates But as with all teenagers, we’ve also changed, and the award shortlistings for our content marketing campaigns with B2B Marketing and Drum awards was a real milestone moment, and validation of our decision two years ago to evolve our business from a leading PR agency to The Brand To Sales agency, with a mission to make our clients famous and grow their sales. The diversity of our award shortlistings proves we’re still thinking like Octopedes, exploring the ways PR, marketing and digital integrate to engage an audience and persuade them to act or buy – and you can be sure that we’ll be crossing the fingers on all eight of our arms when the award winners are announced!

Liked this?

You might also like

10 Jun 2021
Behind B2B

Behind B2B #06: Annette King

10 Jun 2021
For the sixth instalment of Behind B2B, our series exploring the brightest minds in the industry, we meet Annette
Read more
26 Apr 2021
Blog

Behind B2B #05: Karrie Sanderson

26 Apr 2021
For the fifth instalment of Behind B2B, our series exploring the brightest minds in the industry, we meet Karrie
Read more
29 Mar 2021
Blog

Behind B2B / 04. Joel Harrison

29 Mar 2021
For the fourth instalment of Behind B2B, our series exploring the brightest minds in the industry, we meet Joel
Read more
17 Mar 2021
Blog

Behind B2B / 03. Fiona Campbell-Howes

17 Mar 2021
For the third instalment of Behind B2B, our series exploring the brightest minds in the industry, we meet Fiona
Read more
24 Feb 2021
Blog

Behind B2B / 02. Brian Macreadie

24 Feb 2021
For the second instalment of Behind B2B, our series exploring the brightest minds in the industry, we meet Brian
Read more
25 May 2021
Blog

Campaign’s Best Places to Work, 2021

25 May 2021
We’ve been ranked 7th overall in the 2021 Campaign’s Best Places to Work
Read more
14 Apr 2021
Blog

Embrace these changes: there’s plenty more where that came from

14 Apr 2021
In Spotify and WARC’s ‘Changing channels in B2B’ report published last year, they take a closer look at the
Read more
1 / 7