Blog

Golden Hedgehog Award Win

By Octopus Group on 21st March 2014

We were delighted to be awarded a Golden Hedgehog award (run by PR Moment) last night, in the B2B Campaign of the Year category.

In the art nouveau Troxy Theatre in East London, our work with AdaptiveMobile was recognised in the face of stiff competition, including Pepsi, Facebook and the Olympic Games. Launching new products for our clients is never easy, and with the added pressure of needing to stand out at the world Wi-Fi Summit in London, making a punchy and impactful campaign was key.

The campaign examined the state of Wi-Fi filtering in the public domain, a controversial and tough topic to deal with. Supported by an ecosystem of external suppliers – including Spring Personnel, AdaptiveMobile’s legal team and Andy Phippen, the professor of social responsibility in IT at Plymouth University, our engagement team strove tirelessly to make the campaign a success, and we’re thrilled that the team’s work was recognised.

 

Liked this?

You might also like

23 Jun 2021
Behind B2B

Behind B2B #07: Scott Brinker

23 Jun 2021
For the seventh instalment of Behind B2B, our series exploring the brightest minds in the industry, we meet Scott
Read more
10 Jun 2021
Behind B2B

Behind B2B #06: Annette King

10 Jun 2021
For the sixth instalment of Behind B2B, our series exploring the brightest minds in the industry, we meet Annette
Read more
26 Apr 2021
Blog

Behind B2B #05: Karrie Sanderson

26 Apr 2021
For the fifth instalment of Behind B2B, our series exploring the brightest minds in the industry, we meet Karrie
Read more
29 Mar 2021
Blog

Behind B2B / 04. Joel Harrison

29 Mar 2021
For the fourth instalment of Behind B2B, our series exploring the brightest minds in the industry, we meet Joel
Read more
15 Jul 2021
Blog

Marketing automation could be your most important hire of 2021

15 Jul 2021
Let’s imagine there was a job spec for our dear friend marketing automation. It’d probably look something like this.
Read more
25 May 2021
Blog

Campaign’s Best Places to Work, 2021

25 May 2021
We’ve been ranked 7th overall in the 2021 Campaign’s Best Places to Work
Read more
1 / 6