Octopus Group wins Blue Jeans
Blue Jeans Network, the global leader in interoperable video collaboration services, has appointed Octopus Group as its UK communications agency in UK and Europe to drive brand awareness and fuel the sales pipeline. The programme will expand Blue Jeans’ presence further in the UK and increase awareness of its next-generation video collaboration service.
Following a competitive pitch, Blue Jeans selected Octopus Group for its ability to show creative thinking across PR and marketing channels, as well as its clear understanding of how to translate this creative thinking into campaigns which will build upon established momentum and raise brand recognition in the UK. The programme will focus on showing why Blue Jeans should be the videoconferencing solution of choice for small and large organisations alike, as well as one which can interoperate with other videoconferencing hardware and software.
“As a vibrant and growing brand, we needed a communications agency which could take us to the next level,” says Erin Denlea, International Marketing Manager, Blue Jeans. “The Octopus Group stood out and we were very impressed with both the teams’ market understanding and the creative campaigns they proposed.”
Jon Lonsdale, Managing Director at Octopus Group, says: “Blue Jeans is fast growing and innovative and is culturally a great fit for Octopus Group. As the clear next generation choice in video communication technology, Blue Jeans is a leader in a growing sector. We’re delighted to be working with the team and look forward to success in the coming months.”
About Blue Jeans Network
At Blue Jeans Network, our mission is to make video communications as easy and pervasive as audio communications, enabling more effective collaboration at work, at home, and on the road. Our cloud-based conferencing service makes this possible by enabling customers to connect with each other seamlessly anytime, anywhere, and from practically any device. The Blue Jeans Network extends high quality video communications beyond the traditional boundaries of specialized conference rooms and into the mainstream, allowing individuals and employees throughout an enterprise to interact more effectively with each other, and with their customers, partners, suppliers, family, and friends. Blue Jeans Network is a private company headquartered in Mountain View, California. For more information go to: https://bluejeans.com or follow the company @BlueJeansEMEA