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OG featured in The Business Marketing Club Podcast

By Octopus Group on 19th May 2020

If you work in this industry and haven’t heard of the Business Marketing Club (BMC), you must have been living under a rock.

The Business Marketing Club is a ‘not for profit’ network run for B2B marketers, by B2B marketers. They launched a free podcast at the start of the year for ambitious marketers who want to get on and stay ahead, and it’s packed full of invaluable advice from industry leaders.

Our CEO, Jon Lonsdale, was invited on to give host Dave Stevens the inside scoop on our multi-award-winning campaign from 2019 for Hectare Agritech, Tudder – although you might know it as “Tinder for cows”, as well as dishing the best techniques for being proactive in demand generation.

The star-studded features continue with tips and inspiration from marketing consultant Holly Gage, Gareth Case, CMO of Redstor, and Catherine Borowski, founder of ProduceUK – and that’s all in one episode!

There’s no faster way to get ahead than by learning from the experiences of these marketing masters. Now you’ve got something to listen to once you’re done with that Louis Theroux one!

Listen here, Jon is on from 32.38.

You can subscribe to the series from the BMC on all the main podcast providers here – https://audioboom.com/channels/5015204. Or read more about Tudder here – https://www.octopusgrp.com/our-work/tudder-tinder-for-cows/

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