How to use LinkedIn Sales Navigator to build relationships with target accounts
Posted by Octopus Group on 22 June 2020
The beauty of Sales Navigator over standard LinkedIn is the ability to focus on a select group of your target accounts.
Sales Navigator is LinkedIn’s paid sales solution. It helps you tap into LinkedIn’s full network, and features an in-depth search capability, improved visibility and personalised algorithms to encourage best practice account-based selling. Here’s a simple guide on how to use Sales Navigator so you can build it into your social selling strategy.