How to use LinkedIn Sales Navigator to build relationships with target accounts

The beauty of Sales Navigator over standard LinkedIn is the ability to focus on a select group of your target accounts. Sales Navigator is LinkedIn’s paid sales solution. It helps you tap into LinkedIn’s full network, and features an in-depth … Continued


Social selling made easy: personal branding and content sharing

This guide focuses on how to approach personal branding and share content; providing your network with value and ultimately positioning yourself as an expert in your field. Buyers conduct much of their research online; before a company even realises it’s … Continued

Remote presenting – beware the technology!

Octopus Group gets behind the B2B Code of Conduct

The Reading List – May 2020

Great, you’ve got a mentor! Now what?

OG featured in The Business Marketing Club Podcast

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How to B2B funny

Tom Office
Octopus Group hires new Strategy Director Tom Upfold

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