We have the expertise to turn the latest technologies and innovations to your advantage, including marketing automation, SEO, UX, digital builds and analytics. And because new trends and emerging technologies demand immediate attention, our digital offering constantly evolves to stay ahead.
At Octopus Group, every digital project begins with our experts meeting with your stakeholders to fully understand their requirements. Then it’s a case of finding the best solution to meet your business goals and putting in place an agreed development plan to ensure that we deliver.
We’ve got the skills, knowledge and experience to handle complex UX work, where our designers will look through the eyes of your buyers to assess user journeys, explore messaging hierarchies, audit digital assets, wireframe and test to improve the user experience.
The Brand To Sales™ element comes in when we link all this digital work back to campaigns and sales. Using marketing automation software (such as Hubspot, Marketo and Eloqua) we deliver personalised content to buyers at the right time, helping you to nurture new and existing prospects, and to generate qualified leads.